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The average size of annual marketing budgets of mining industry suppliers was recorded at $3.3 million in 2012, and has decreased to US$2.5 million in 2013.
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Mining suppliers and service companies tend to be great at providing their products and services but not so great at marketing them to the industry.
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In the mining industry, ... So, do mining companies need marketing? In short, yes. Just like every other business and industry. The difference?
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